City of Albuquerque - File #: R-23-184

• File #: R-23-184
• Type: Resolution
• Status: Enacted
• File created: 11/8/2023
• In control: City Council
• Final action: 12/4/2023
• Enactment date: 12/22/2023
• Enactment #: R-2023-104
• Title: F/S Amending Resolution R-23-152 To Establish A Policy Prohibiting Advertising On The Exterior Of Transit Buses And Paratransit Vehicles (Benton, Grout)
• Sponsors: Isaac Benton

Date	Action By	Action	Result
12/22/2023	City Clerk	Published
12/20/2023	Mayor	Not Signed by the Mayor
12/11/2023	City Council	Sent to Mayor for Signature
12/4/2023	City Council	Passed as Amended	Pass
12/4/2023	City Council	Amended	Fail
12/4/2023	City Council	Amended	Pass
12/4/2023	City Council	Motion	Pass
11/20/2023	City Council	Postponed as Substituted	Pass
11/20/2023	City Council	Substituted	Pass
11/8/2023	City Council	Introduced
11/8/2023	President	To be heard at the Council Meeting

CITY of ALBUQUERQUE
TWENTY-FIFTH COUNCIL


COUNCIL BILL NO. F/S R-23-184 ENACTMENT NO. ________________________

SPONSORED BY: Isaac Benton, Ren?e Grout


RESOLUTION
title
F/S Amending Resolution R-23-152 To Establish A Policy Prohibiting Advertising On The Exterior Of Transit Buses And Paratransit Vehicles (Benton, Grout)
body
WHEREAS, for the Transit Department to provide safe and efficient services, the Department's rolling stock, including Albuquerque Rapid Transit buses, ABQ RIDE motor coaches, and Sun Van paratransit vehicles should display a readily identifiable external appearance that provides a consistent, uniform, and professional image to visitors and residents, and that does not obstruct visibility of the inside of all its vehicles from people on the street; and
WHEREAS, a uniform branding color scheme improves public confidence in the City's transit system by presenting a consistent image across the Department's rolling stock that is positive and inviting to new and regular transit users and visitors to the City; and
WHEREAS, the Albuquerque City Council adopted Resolution R-23-152, directing the Transit Department to cease using vehicle wraps applied to the exterior of vehicles. The intent of R-23-152 is to remove advertising from the exterior of buses to create a clear brand though a uniform color scheme and graphics; and
WHEREAS, the Transit Department should establish a brand, through a uniform color scheme and graphics on the exterior of its rolling stock, regardless of how it is applied; and
WHEREAS, the term "bus wrap" as used in R-23-152 should be replaced with the term "vehicle wraps."
BE IT RESOLVED BY THE COUNCIL, THE GOVERNING BODY OF THE CITY OF ALBUQUERQUE:
SECTION 1. R-23-152 is amended as follows:
"SECTION 1. Upon the enactment of this Resolution the Transit Department shall cease to install [bus vehicle] wraps [or signage] on the Department's motor coaches and paratransit vehicles...